Unfortunatley there was nothing overly “express” about the process of…
Bloom this year was bigger and better than ever before reaching an all-time high number of visitors; 90,000. This figure is up 50% on 2010, an remarkable increase. On Saturday a record number of 22,000 people visited Bloom. Those statistics prove that Bloom was bigger than ever before but do not describe the amazing event that the Bloom organisers put on.
To describe the event I feel I should mention there were 49 Artisan food traders, 400 exhibitors from the food and horticulture industry, 53 international media including 1 Arab; 1 Dutch and 3 Chinese TV crews, 78 medals awarded to garden designers, nurseries and floral artists and 22 cookery demonstrations with celebrity chefs such as Neven Maguire, Catherine Fulvio, Jenny Bristow, Donal Skehan and Rozanne Stevens. Bloom attracted former Taoiseach Bertie Ahern and current President Mary Mc Aleese, who both took time out to speak to the public and exhibitors. That gives you an impression of the lengths Bloom organisers went to put on the best show possible. The weather was favourable from Thursday until Monday, with the exception of a few showers on Sunday, which naturally increased the number of visitors; however one should not take away from the amazing event Bloom put on.
On Thursday, we launched HobbyFlorist.ie at Bloom. HobbyFlorist.ie is a brand new website which enables you to order all of your floral sundries from the comfort of your home. HobbyFlorist.ie aims to be the best one-stop-shop for all your floral sundry needs with the added advantage that there is no minimum order. HobbyFlorist enjoyed great success during the Bloom weekend, HobbyFlorst talked with visitors and shared tips and advice on how to improve your floristry skills.
TheFlowerSchool.ie was also present at Bloom and enjoyed the event. Florists from FlowersMadeEasy were on hand every minute of the event representing TheFlowerSchool.ie and they gave amazing floral arrangement demonstrations and also shared tips and offered advice on flower arranging and what are the best tools to use and how to use every floristry tool imaginable.
Flowers Made Easy, HobbyFlorist.ie and TheFlowerSchool.ie thoroughly enjoyed Bloom and would like to thank all the Bloom staff, organisers and volunteers that put on such an amazing event.
We are looking forward to Bloom 2012.